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Primera Capital  CERTIFIED

Firm Rating:

Rated 4.7 / 5.0 by 3
Track
Record
5.0
Operating
Competence
5.0
Pitching
Efficiency
5.0
Favorable
Deal Terms
3.7
Execution
Assistance
4.7

Firm Homepage:

FIRM OVERVIEW: Medium Private VC founded in 2007 based out of San Francisco, USA (US West)

FIRM DESCRIPTION: Primera Capital helps build sustainable, successful companies that focus on innovative products, services and technologies. As a stage agnostic investor, our aim is to help exceptional entrepreneurs develop the next generation of great companies. At Primera Capital, we are a team of entrepreneurs working to help entrepreneurs. As a result, we remain focused on a single purpose: to apply our time, experience and passion toward helping build emerging technology companies that serve consumers and businesses. Our areas of focus include Internet, Wireless and Information Technology.

TEAM MEMBERS: Mohan Gyani, Oren Zeev, Ori Sasson, Sharam Sasson,

1
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3
Disagree

Primera are Not Only Experts but Also Great People

Fund: Primera Capital

Posted by YarivD on 2010-03-09

PUBLIC:

Primera helped us grow the business from the very early stages and up to the breakeven point almost three years later.

A few attributes that made them a perfect partner all these years:

- They move fast when needed and fair when negotiated with

- From the ongoing inputs, to the incredible contribution to our board – they are true professionals.

- Extremely well connected and don't hesitate to use their network when required.

But most important, they are not only experts but also great people.
I would recommend Primera above all other VCs I’ve dealt with.

PRIVATE: Members Only

0
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0
Disagree

Good Pitch and Competent People

Fund: Primera Capital

Posted by T160 on 2009-12-21

PUBLIC:

I did not conclude a deal with Primera but would have liked to do so. We ended up going in a different direction with respect to funding based on other criteria.

Ori and his team are very competent operating execs. Their questions are relevant and their references are excellent. Primera is very focused on building valuable companies and really understands that excellent returns are a function of building a sustainable business rather than a singular transaction.

They are on my "A" list of investors.

PRIVATE: Members Only

0
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0
Disagree

Great Meeting, Good Terms, and Fantastic People

Fund: Primera Capital

Posted by Daniel Tal on 2009-11-09

PUBLIC:

The funding process with Primera Capital was a smooth sailing for us. From the very first meeting we encountered with fantastic people that gave us great inputs both on the product and our company vision. They were fast to decide, eager to help, and the offered us great terms as well. The most important aspect of the deal was that we managed to bring great guys on board, while keeping a healthy company.
The partners are all very well connected, each in his own industry, and are ready to utilize these connections to promote the company.

One of the key benefits of Primera is that they invest the partners own money in the companies, which turns them to be semi angels and yet have a VC financial capabilities. I believe this is a major differentiation from other VC firms. As the phrase says- They really put their own money where their mouth is.

In short - this is how VC's should really look like.

PRIVATE: Members Only